Help! Wholesale Makeup 911

No clue how to get started selling wholesale makeup? Help! I hear you cry.

Does that sound like you? I know it can seem daunting at first, but if you break it down into smaller steps it becomes a lot more manageable and doable. Don’t try and do everything at once or you will get brain fry, and when that happens you will just go into meltdown and achieve nothing.

eBay is very much a shot in the dark for newbies, which is why so many people fail when they start blindly selling on eBay without any idea what they are doing. So why not think about putting eBay on hold at first, you can come back to it later once you get some experience under your belt.

I suggest you start with what you know and who you know – family, friends and colleagues. You need to be pro-active and do some market research in your own personal marketplace. Ask your inner circle what products they use, everything from day to day items to more luxury buys. Ideally you want to try and get as much information as possible. So you could make up a mini-questionnaire which you can ask them to fill in by hand, or email, or post it on your facebook page and ask friends to comment. How about saying something like this:

Hi everyone! Please help me start my new makeup business by telling me about your favourite beauty and cosmetics products. Then I can source your favourite items and sell them to you cheap!! Just fill in the blanks….

1. What’s in your makeup bag???

Foundation – eg Maybelline Dream Liquid Mousse
Mascara – eg Lancome Flextencils Black
Perfume – eg Agent Provocateur
Eyeshadow – eg Urban Decay Midnight Cowboy
Lipstick – eg L’Oreal Glamshine
Concealer – Touche Eclat No 1 etc etc

2. What makes your body beautiful?

Body Lotion – eg Dove gofresh
Fake Tan – eg St Tropez Everyday
Cleanser – eg Clarins Cleansing Milk
Moisturiser – eg Olay Total Effects
Body Scrub – eg Sanctuary etc etc

3. What’s on your beauty wish list – is there something that you would love that you would buy if you could find it cheaper??

4. Would you buy your favourite products from me if I can find any of them cheaper?

etc etc – you can go into as much detail as you want, but the more info you can get, the better.

Once you get the replies you should hopefully begin to see a pattern forming of the sort of brands and products that the people you know would buy. Then use the suppliers on Cheap Slap to source the type of products that fit their profile. The idea is not to try and find every exact product, but you should be able to find lots of similar things that would appeal to that person.

Please don’t be shy – you can hide behind your computer screen and your virtual business will get nowhere fast. If you are starting a business and selling something, you have to believe in it, be prepared to promote it and ask people to buy it!

What, you’re not a member of Cheap Slap yet? Hurry up and join Cheap Slap today! It’s the best business investment you can make for a new cosmetics business. Members can contact me directly for advice whenever required.

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